Here are twelve ideas for putting subject line split testing to work for you: 1. Length Sometimes a fully-formed sentence engages an audience … [Read more...]
How to Expand the Reach of Your Campaigns on Social Networks
Fans of your product, service or content are likely already chatting you up to their friends, and that can be very good news for your business. Take … [Read more...]
Holiday subject lines: What works?
December is one of highest-volume email months of the year. According to the Email Stat Center, the most popular days to send holiday and post-holiday … [Read more...]
A How-To on Building Your Audience List
From Signup Links to Getting Everyone's Friends Involved in Building Your Audience List Perhaps you've got an email audience of less than 1,000 … [Read more...]
6 Reasons Why Automated Welcome Emails Matter
Are you ready to get your best open rate yet, and see your click-throughs skyrocket? Want to rest easy at night knowing you're building long-lasting … [Read more...]
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