Handy tips for how to build your audience, ideas for automated emails, tips for personalizing your email campaigns, and more…
Tips For Your Holiday Email Marketing
No matter what your holiday email goals are: to increase sales, drive donations, promote an event, or simply share a festive greeting with your … [Read more...]
4 Tips for Comparing Email Campaigns
In email marketing circles, we know that things like open and click-through rates vary wildly not only from industry to industry, but even among … [Read more...]
5 Ways Email Marketing Can Help You Save Money
Here's some good news about the return you'll get on those email marketing dollars. The smart folks at the DMA (that's the Direct Marketing … [Read more...]
How Are ‘Opens’ Tracked?
To understand who's included in the opened response rate, it helps to understand how WebbMail's tracking works: The html version of your WebbMail … [Read more...]
A Few Tips for Encouraging Folks to Take Your Surveys
*How* you invite people to participate in your surveys & forms - with an eye toward being relevant, personal, and clear - is as important as the … [Read more...]
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